When you mention the name Susanna Newton, she is always linked to the Society of Organized Services or simply SOS .
She has been involved with the organization in various capacity in the last 32 years. She started as a program co-ordinator, then worked as a secretary, and went on to be more involved in program management and human resources. She became assistant executive director, a position she held for 11 years, before taking over as executive director in 2018.
Over the years, Newton has been significantly engaged in promoting the ideals of the SOS, a not-for-profit that has been a major organization in the community since 1968, responding to the needs of individuals and families in District 69. She has been a major participant in the creation of some significant projects that included the construction of a new Thrift Shop, which to her is a "significant achievement."
In 2004, Newton played a role in the formation of the Child, Youth & Family Centre in the old Thrift Shop location, which has become one of the SOS's important services that they provide to the community.
"Over the years, these free programs have grown significantly, providing mentorship to help equip children and youth with the tools and positive support they need to thrive," said Newton. "The centre has also become a safe space for families and young people where they can play, create, and forge meaningful friendships while building self-confidence."
Newton's love of giving back to the community and helping people who are need stems from her upbringing. The knowledge and lessons she have garnered while growing up in Finland have been a major factor in the charitable endeavours that she is fully involved with today.
"I grew up in Finland and my number one 'strong woman role model' was my mother," said Newton. "She was a single mother of three, and often worked two jobs to make ends meet, but I never heard her complain. Over the last 30 years at SOS, I have worked with many women who have generously given of their time and volunteered at our Thrift Shop or programs, or worked in a paid position. Each one has contributed to the well-being of our community; what greater influence can you have!"
When asked why is it so important for the community to have strong women leaders she said, "the SOS is a wonderful example of what women can do."
"With strong female leaders as inspiring role models, we empower future generations of women and girls to follow their dreams." said Newton. "Supporting women leaders is vital for fostering communities that are just, equitable, and prosperous, enriching us all in the process."
The SOS was the brainchild for three women, who built the organization that has become a well-known charitable service not only here in District 69 but all over Vancouver island.
"We owe a debt of gratitude to our three founding members for their foresight, innovation, and compassion." said Newton. "Edith, Pauline, and Betty established the foundation of SOS out of genuine concern for our residents. They believed that by bringing the community together to understand the needs of those around them, they could work collaboratively to address those needs. This message resonated then, and it continues to resonate today."
Newton's advice to you women entering the business is to "find work that you are passionate about, whether business or charity work, and be open to learning and evolving along the way."
What does International Women's Day mean to her?
"It’s a great opportunity to recognize and celebrate the achievements of women, including all the women who have helped shape SOS." said Newton. "It fosters a sense of solidarity among women and encourages us to reflect on the progress we’ve made in gender equality and the work that remains."
