The Parksville Downtown Business Association (PDBA) has launched the 'Imagine Parksville Downtown' community economic diversification project.
Funded by the Province of British Columbia through the Rural Economic Diversification and Infrastructure Program, this initiative is designed to engage the Parksville community in shaping its economic future, according to a news release by the PDBA.
The project is not only about economic growth — it's also about fostering a renewed sense of ownership and pride, according to the release.
By involving local residents, business owners and other stakeholders in this initiative, Parksville Downtown intends to create a more stable economic base for the downtown core.
"The 'Imagine Parksville Downtown' project is more than just an initiative for our association members," said Tami Frankford, president of the PDBA. "It's a vision for the entire Parksville community. By diversifying our economic base, we're not only supporting our downtown businesses but also creating opportunities and fostering a vibrant environment that will benefit every resident and visitor. This project has the potential to shape the future of Parksville in ways that will positively impact us all."
The project will kick off on Oct. 8 with a Community Engagement Week. During this week, the consultant team, DAAR Place Consulting, will host several sessions with community stakeholder groups, including residents, to gather valuable insights into areas of opportunity for Parksville.
Later in the fall, the project team will hold co-creation sessions where the community can brainstorm and develop tactical ideas for the economic diversity plan.
"We believe that the best way to build a resilient and thriving downtown is to involve the community at every step," said Teresa Cooper, executive director of the PDBA. "This project is a chance for all of us to come together, share our ideas and create a downtown that reflects the hopes and dreams of everyone in Parksville."
For more information about the Imagine Parksville Downtown project, visit https://parksvilledowntown.ca/imagine-parksville-downtown/ or contact Cooper at Teresa@parksvilledowntown.ca.
The PDBA includes 25 blocks within the city's core, with a membership of almost 300 businesses. It is committed to fostering a vibrant and prosperous downtown area by supporting local businesses, enhancing public spaces and promoting community engagement.
